Grey Group
Residential and Commercial Project Support in Toronto, Canada
Brand Concept
Modern / Greyscale / Clean / Minimalistic
Project Overview
Grey Group supports commercial and residential projects through four divisions: Space (design and drafting), Press (print and production), Tech (technology systems), and Form (built elements and fabrication).
This project focused on restructuring and refreshing the their website to reflect the growth of the company beyond its original drafting services. The goal was to transform a drafting-focused site into a clearer platform that represents the full scope of the business today.
Through thoughtful page hierarchy, updated messaging, and a clearer division of services, the new site now better communicates how Grey Group supports projects from planning through execution.
Scope
5 Day Website Build & Design
Logo Suite
Kind Words
"Working with Allegra was a delight from start to finish. She listened to our vision and brought it to life.β
βHer blend of creativity, professionalism, and attention to detail resulted in a website that exceeded our expectations. Her talent and genuine passion for her work make her a pleasure to work with. Thanks to Allegra, our online presence now accurately reflects our brand.β

